Selecting the Best Website Themes for Shopify Stores

eCommerce templates

Shopify is one of the most used eCommerce platforms today. There are many things that people like about Shopify and one of them is the opportunity to select a good theme for their website. In addition, these website themes are usually highly customizable. Since there are hundreds (or even thousands) of website themes available for Shopify stores, it might be a little bit difficult to find the right one. In this article, we will provide some directions that should help you make the right decision.

Simple navigation

A huge number of online store owners are witnessing an odd situation – they have huge web traffic, but low conversion. There are many reasons for this unpleasant occurrence, but one of the most common reasons is poor navigation. So, in order to avoid situations like this, try to simplify the navigation and menu on your website. The only exception is when you are planning on starting a large shop with thousands of products.

Responsiveness

Modern website themes are responsive themes. You should know that every theme found on Shopify is mobile friendly. Yet, some of these themes don’t display the entire content on mobile devices. Keep in mind that mobile traffic is growing and the inability to see all the features on a mobile device can cost your business a lot. Look for fully functional responsive design.

Attractive blog

Without any doubt, blogs play an important role in attracting visitors and keeping them engaged. If you care about Search Engine Optimization on your Shopify store, you must use a website theme that has an attractive blog section. The blog section should allow you to add images and videos and use different fonts. It should also be displayed on your homepage.

An opportunity to add videos

This is another important feature that your website template should have. Namely, with the introduction of the broadband Internet, users can now easily load larger files including videos. It would be nice if you have a theme that allows you to upload videos quickly. In addition, the theme should be able to load the video quickly whenever some of your visitors want to view it. Keep in mind that videos play the same role as photos when it comes to selling products.

These are some of the things that can help you select the best website themes for Shopify stores.